Susan G. Komen Race for the Cure Protest (New York City)

On Sunday, September 8, 2019, a group of women with breast cancer and their friends/family protested the New York City Susan G. Komen Race for the Cure event. The central purpose was to inform runners/fundraisers how little of the money they raised for the Race for the Cure event goes to research. Pictures from the event are below:

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Even kids got involved in the protest.

Even kids got involved in the protest.

Spreading “awareness” of how Komen spends donors’ money.

Spreading “awareness” of how Komen spends donors’ money.

Talking with Senator Schumer about the importance of research funding in breast cancer. We handed him a “Komen Awareness Card.”

Talking with Senator Schumer about the importance of research funding in breast cancer. We handed him a “Komen Awareness Card.”

Prescription for Curing Komen: Spend at least 50% on research funding.

Prescription for Curing Komen: Spend at least 50% on research funding.

We handed out “Komen Awareness Cards” to hundreds of runners. This is the front.

We handed out “Komen Awareness Cards” to hundreds of runners. This is the front.

This is the back of the “Awareness” card. Most runners had no idea how little of their fundraising efforts goes to research—many were shocked, disappointed, and felt like they had been misled by Komen’s marketing and branding.

This is the back of the “Awareness” card. Most runners had no idea how little of their fundraising efforts goes to research—many were shocked, disappointed, and felt like they had been misled by Komen’s marketing and branding.